Earls Court Carpet Cleaners Privacy Policy
This Privacy Policy explains how Earls Court Carpet Cleaners collects, uses, stores, and protects personal data relating to our customers and prospective customers in the Earls Court area. It is intended to comply with the General Data Protection Regulation and all applicable UK data protection laws. By using our services, you acknowledge that you have read and understood this Privacy Policy.
Scope of this Privacy Policy
This Privacy Policy applies to all Earls Court Carpet Cleaners customers, prospective customers, and website visitors located in the Earls Court area who contact us, request a quote, make a booking, or otherwise interact with our services, whether online, by message, or in person.
Data Controller
Earls Court Carpet Cleaners acts as the data controller for the personal data described in this Privacy Policy. This means we determine the purposes and means of processing your personal data and are responsible for ensuring that such processing complies with data protection laws.
Types of Personal Data We Collect
We collect only the personal data that is necessary for the provision and administration of our carpet cleaning and related services. The types of data we may collect include:
Identification and contact details such as name, title, and address in the Earls Court area. Booking and communication details such as preferred appointment times, details about the property area to be serviced, and your communication preferences. Service and transaction details such as records of services provided, prices, payment status, and invoicing details. Technical and usage information such as information collected when you visit or interact with our website, which may include your IP address, browser type, and information about how you use our site, to the extent this is necessary for security, analytics, or service improvement. Voluntary feedback information such as reviews, survey responses, or comments you choose to provide regarding our services.
How We Collect Personal Data
We collect personal data in several ways, including:
When you contact us to request information or a quote. When you make a booking or use our services. When you communicate with us for customer support or to provide feedback. When you visit our website, where certain limited technical information may be collected automatically to support security and performance. From third parties where lawful, for example where a landlord or managing agent shares your details with us for the purpose of arranging cleaning services, and where they have confirmed they are entitled to do so.
Lawful Basis for Processing
We rely on the following lawful bases to process your personal data:
Performance of a contract: We process personal data where it is necessary to enter into or perform a contract with you, for example to provide carpet cleaning services, manage bookings, and issue invoices. Legitimate interests: We may process personal data where it is necessary for our legitimate business interests, provided that such interests are not overridden by your rights and freedoms. This may include managing our business operations, improving our services, and maintaining records of customer interactions. Legal obligations: We may process personal data where necessary to comply with legal and regulatory obligations, such as accounting, tax, or consumer protection requirements. Consent: In limited circumstances, we may rely on your consent, for example for certain marketing communications or non-essential cookies or similar technologies. Where we rely on consent, you can withdraw it at any time.
Purposes for Which We Use Personal Data
We may use your personal data for the following purposes:
To provide and manage our carpet cleaning and related services, including booking appointments, accessing the property, delivering the service, and arranging follow-up visits. To communicate with you regarding quotations, appointments, changes to bookings, and customer support inquiries. To manage our business operations, including administration, record-keeping, financial management, and service improvement. To respond to complaints, queries, or disputes and to protect our legal rights. To send you marketing communications about our services where you have consented to receive them or where the law otherwise permits, and you have not opted out. To comply with legal and regulatory requirements applicable to our business.
Data Retention
We will retain personal data only for as long as is necessary for the purposes for which it was collected, or as required by law.
Customer records relating to bookings, services, and invoices are generally retained for a period consistent with applicable limitation periods and statutory accounting obligations. Communications and correspondence may be stored for an appropriate retention period to manage customer relationships and resolve potential disputes. Where we rely on consent for processing, we will continue to process the relevant data until you withdraw your consent or we no longer need the data for the stated purpose. At the end of the relevant retention period, personal data will be securely deleted or anonymised.
Use of Data Processors and Third Parties
We may engage trusted third-party service providers, acting as data processors, to help us deliver our services and manage our business operations. These may include:
IT and hosting providers who store or process data on our behalf. Payment and accounting service providers who assist with billing, payment processing, and financial administration. Customer service and communication tools used to manage bookings and respond to queries. Professional advisers such as accountants or legal advisers where necessary for our legitimate interests and compliance obligations.
Where we use data processors, we ensure that they are bound by written contracts requiring them to process personal data only on our instructions, to implement appropriate security measures, and to comply with data protection laws. We do not sell your personal data to third parties.
International Data Transfers
If any processing of your personal data involves transfer outside the United Kingdom or the European Economic Area, we will ensure that appropriate safeguards are in place, such as standard contractual clauses or other mechanisms approved by the relevant data protection authorities, to protect your data to a standard equivalent to that in the UK.
Security of Personal Data
We take reasonable technical and organisational measures to protect personal data from accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. These measures may include restricted access to personal data, secure storage systems, and staff awareness of data protection obligations. While we strive to protect your personal data, no system can be completely secure, and we cannot guarantee absolute security.
Your Data Protection Rights
Under data protection law, you have a number of rights regarding your personal data. Subject to certain conditions and exemptions, you may have the right to:
Access your personal data and obtain a copy of the information we hold about you. Request correction of inaccurate or incomplete personal data. Request deletion of your personal data where there is no longer a lawful basis for us to process it. Request restriction of processing in certain circumstances, for example if you contest the accuracy of the data. Object to processing based on legitimate interests, including profiling, where we rely on that lawful basis. Object to direct marketing at any time, including where it is based on legitimate interests or consent. Request data portability, allowing you to obtain your personal data in a structured, commonly used, and machine-readable format and to transmit it to another controller where technically feasible and where the processing is based on consent or contract and is carried out by automated means.
To exercise any of these rights, you can contact us using the contact methods provided on our website or other service materials. We may need to verify your identity before responding to your request.
Complaints
If you have concerns about how we handle your personal data, please contact us in the first instance so we can try to resolve the issue. You also have the right to lodge a complaint with the relevant data protection supervisory authority in the United Kingdom.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, legal obligations, or data protection practices. Any updates will be effective when posted. We encourage you to review this Privacy Policy periodically to stay informed about how we process personal data.